Unlock the Proven System to Sell More Wine & Spirits
Join the only group coaching program designed exclusively for winery and distillery owners who want to grow revenue with modern strategies and expert support.
If you're feeling stuck or overwhelmed with sales, you're not alone. Many brand owners today are:
✔️ Drowning in competition from countless craft brands
✔️ Frustrated by sluggish distributor performance
✔️ Watching their DTC results flatline
✔️ Unsure where their marketing budget is best spent
✔️ Getting bad advice from out-of-touch “experts”
✔️ Paralyzed by all the tools, trends, and platforms
Wine Sales Stimulator is YOUR Shortcut to Sales Clarity and Momentum
Pouring Profits – Your Membership to Sell Smarter
What if you had ONE place to…
🍷 Discover exactly what works to grow sales today
🥃 Get answers fast from experienced pros
🍷 Learn the latest tools and systems—at your pace
🥃 Connect with peers who get your challenges
Introducing Wine Sales Stimulator
The Membership That Helps You Sell More With Less Stress
Member Benefits (What You Get & Why It Matters):
🎯 13 powerful sales classrooms — so you never wonder “what now?” again
💬 Three live group calls each week — real feedback, real results
👥 A private community — where growth-minded owners gather
📚 Constantly updated content — always fresh, never outdated
🤝 Personal access to Ben Salisbury — decades of wisdom at your fingertips
Built By a Wine & Spirits Sales Veteran
Wine Sales Stimulator was created by Ben Salisbury—former sales exec at Constellation Brands and Ste. Michelle Wine Estates. After 30 years in the industry, Ben saw what was broken… and built something better.
100+ brands later, his system continues to:
Simplify the path to more sales
Help lean teams punch above their weight
Replace “guesswork” with tested, trusted tactics
This isn’t theory. It’s the shortcut to serious sales results.
Here's What You'll Learn
Your membership includes access to 14 full-scale training classrooms:
Social Media That Sells
The Modern Sales Playbook
Digital 3-Tier Distribution
Distributor Management (finally simplified)
Email Marketing That Converts
Website Optimization for More DTC Sales
CRM (more than a tool—it’s a system!)
Key Account Targeting for Serious Volume
Paid Social (FB/IG Ads)
Building Your Sales Dream Team
Lead Generation (for both trade and DTC)
Wine & Spirits Direct to Retail
Direct-to-Consumer Selling, Upgraded
AI Studio
Choose your own path or follow a curated learning track—whatever works for you.
Watch the Behind-the-Scenes Demo
See exactly what it’s like inside the Wine Sales Stimulator membership. From navigating classrooms to joining live calls and connecting with fellow members, this short walkthrough will show you how easy it is to learn, grow, and stay supported every step of the way.
Member Results & Testimonials
Let our members tell you how WSS helped them go from stuck and unsure to confident and in control.
