1 min read
New Brand Survival Guide (Webinar)
This is a recording of a live webinar that took place on July 15, 2022 called, "New Brand Survival Guide." This webinar was created for winery and...
This webinar recording will show winery and distillery owners how to create their own winey (or spirits) direct deals. Simply put, these deals allow wineries to bypass the "traditional" 3-tier distributor route (legally) and use the retailer's "clearing distributor" to bring the wine directly into the retailers warehouse. This allows the retailer to make a much larger profit margin. Also adding to the appeal to the retailer (and their ability to make more profit) is the fact that these are little-known brands that do not have broad retail distribution. Doing these winery direct and spirits direct deals is very much a state-by-state thing. If you do not already have a traditional 3-tier distributor assigned in a particular state, then this makes you a perfect candidate to put together one of these deals. This webinar recording will teach you exactly how to do it!
1 min read
This is a recording of a live webinar that took place on July 15, 2022 called, "New Brand Survival Guide." This webinar was created for winery and...
This is a recording of a live webinar conducted by CRM expert, Ben Salisbury for an audience of winery owners and distillery owners and executives....
Thanks to the pandemic, the rise of online wine ordering, dramatically increased competition. Wineries everywhere need to learn to sell beyond their...