In this video recording of a LinkedIn Live event, Ben shares his screen and shows participants how...
New Brand Survival Guide (Webinar)
This is a recording of a live webinar that took place on July 15, 2022 called, "New Brand Survival Guide." This webinar was created for winery and distillery brand owners whose brand is less than 5 years old. Over 120 people registered from all over the world and included not only producers of wine and spirits but also mead, beer, and ready-to-drink beverages. The topics covered include: the top 3 priorities for deploying funds, people and time; the keys to thriving in the 3-tier system; some of the most common pitfalls to avoid (including the #1 mistake winery and distillery owners make); the key to accelerating sales and revenue; an what key performance indicators (KPI's) to measure for both DTC and 3-tier sales. The chat was boiling over with engagement and great questions! Please watch this webinar all the way through to the end to glean insights from the Q&A session as well as to learn more about our private group coaching program, Wine Sales Stimulator.